Intelligent software solutions for data-driven decision making.
We build AI-powered products that transform complex data into actionable insights—from personal finance to productivity and security. Backed by real-world expertise in automation, systems thinking, and pragmatic engineering.
Our Products
Intelligent software solutions that work together for holistic decision support
MindInsights
Knowledge Intelligence
Intelligence layer for Obsidian and scattered data
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BizInsights
Business Intelligence
Intelligence for QuickBooks, Stripe, and Etsy
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The Meta-Brain: Cross-Product Intelligence
These products work together to give you holistic insights across your finances, knowledge, home, and business—helping you make better decisions with full context.
Core Themes
Principles that guide our approach to automation, systems thinking, and technical content
Clarity
No buzzwords or fluff—our content simplifies the complex. We believe in clear communication and straightforward explanations.
Pragmatism
Real-world practices over theory. It's not about perfection; it's about making things better and delivering practical solutions.
Data-Driven
Build with insights, not guesses. Our products and content focus on turning complex data into clear, actionable intelligence that drives better decisions.
Our Content
Technical insights on automation, system design, and building better products
Blog Posts
In-depth articles on automation, system design, infrastructure, and DevOps. Clear, practical insights from 20+ years of engineering experience—no buzzwords, just what actually works.
Read the BlogLatest Blog Posts
View all postsMicro-Projects, Macro Impact
Why small, focused efforts often lead to the biggest breakthroughs—and how to use them to drive clarity and momentum.
Read moreWhat I'm Not Automating (Yet) — And Why That's Intentional
Automation is powerful—but knowing when to wait is even more important. Here's why I’m intentionally holding back.
Read moreWhen Done Is Better Than Perfect (Especially in Systems Work)
Perfection is the enemy of progress—especially in systems work. Learn why shipping 'done' is more valuable than waiting for perfect.
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